What Is the Difference Between Hard and Soft Money?

Soft money donations are made to political parties rather
than specific candidates, and these funds are subject to a few campaign finance
regulations. Learn the distinction between soft and hard money.
What Is Soft Money?
Soft money is money raised for political committees and
parties that is not intended for specific party candidates. Theoretically,
these non-federal funds are for more general expenditures and common causes,
such as increasing voter registration or supporting local parties. Individuals
and political action committees may give soft money to either the Democratic or
Republican parties, but not as campaign contributions to a specific candidate.
While soft money cannot be used directly to fund federal candidates' campaigns,
there are some gray areas and loopholes in this type of fundraising that allow
party treasuries to take advantage of the funds.
The History of Soft Money
Soft money contributions have always helped to fund
nonprofits, party-building activities, and voter registration drives.
The Federal Election Campaign Act (FEC Act) of 1974
established contribution limits for individuals and political action committees
donating hard money (money given to specific political candidates running for
federal office). This regulation resulted in a significant increase in soft
money donations.
The Bipartisan Campaign Reform Act, also known as the
McCain-Feingold Act, was passed in 2002 and prohibited soft money donations.
Supreme Court decisions in the years since have weakened that bill.
McCutcheon v. Federal Election Commission: The 2014 case
McCutcheon v. FEC abolished aggregate donation limits. National political
parties can solicit donations from wealthy individuals, giving them even more
clout over election cycles.
What Is the Difference Between Hard and Soft Money?
In political fundraising, hard money refers to funds given
directly to specific political campaigns, whereas soft money refers to funds
for a political party in general. For example, hard money could be given to a
candidate for the United States Senate, Congress, or President. Campaign
finance laws limit the amount of money that individuals and interest groups can
give to a single candidate.
Soft money, on the other hand, is used by political parties
rather than individuals and is subject to fewer regulations. A donor may agree
with a party's stances on, say, labor unions, and so give money to that party
to enable more of those policy efforts, but the money cannot, at least
theoretically, go toward an individual candidate.